"If communication is the
key to parent involvement, then consider a website
to be a virtual door that opens onto your PTO. Even
if your group publishes a monthly newsletter, sends
home notices, and submits items to the local newspaper,
there's still room in your media mix for a website.
An online presence will not get
misplaced, nor will it end up crumpled in a ball
at the bottom of a child's backpack. What it will
do is give parents instant access to the information
they need, when they need it."
